Welcome to our third podcast where we take a deep dive into the world of marketing through the eyes of a growth coach, Kat Haigh, who has taken a unique approach to marketing for small business to empower them to understand how to scale and grow efficiently. In this podcast we discuss;
* The world of small business marketing
* the difference between a specialist and a generalist
* what is Growth Sprout and how it is empowering business owners to bring their marketing in house
* the motivating forces for the modern day business owner
* what is a lifestyle business and how do you create one
* why most business fail when it comes to marketing
* the problem with the marketing industry as a whole
* how to speak to your customer avatar to attract the right customers
* where to find the right tactics for your business to get some quick wins
The #EnjoyTheJourney podcast by Aureus Financial’s founders Jackson and Sam aims to engage in friendly banter and great conversation to understand the critical elements that define successful people and inspire everyday people to do extraordinary things. We hope you enjoy this podcast.
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