Finding the pot of gold at the end of your rainbow in business.
Reinvesting your profits back into your business is one of the worst excuses I see for money mismanagement for 6-7 figure service businesses.
The truth is that most service businesses have next to no saleable value, produce little to no profit after the owner takes a market wage and has so much keyperson risk that the owner would be better going to get a job.
There is a phenomenon where it has become common place to create a cash eating monster of a business, all in pursuit of striking it rich when you eventually find the gold at the end of the rainbow.
It is this kind of thinking that will keep you broke.
The truth is that your business becomes more valuable when you can show growth in your profits and reduction of keyperson risk.
To reduce keyperson risk, you typically need to have the profits to hire the right people without bleeding your cashflow dry.
Instead, most are trying to weather the thunderstorm in hope that tomorrow will bring sunshine and rainbows.
There are 40 strategies that help service business owners like you level up your profits, remove cash flow bottlenecks and build wealth.
The average score is 18/40. If you want to sort your financial life out this year, email jackson.millan@aureusfinancial.com.au and I’ll flick you a link to the scorecard so we can work out where you can level up your profit and wealth game in 2023.
